Let's say you run a fairly large wholesale distribution business with several distribution warehouses spread across the country. You sell high-demand products and wholesale catering supplies to hundreds of catering businesses, both online and offline.
To extend your services to dropshipping, you not only have a physical store but also an e-commerce website. You also list your business on wholesale directories and B2B online marketplaces.
Without the right platform, the business owner in this fictional story would have a hard time managing multiple orders from all of these channels. A multi-channel order management platform will simplify your order processing and fulfillment operations across multiple channels.
Let's take a closer look at how a multi-channel order management system works.
What is a Multi-Channel Order Management System?
A multi-channel order management system is an e-commerce solution for managing orders across multiple sales channels. Multi-channel order management solutions simplify order processing, shipping, pricing, warehouse management systems, and many other processes.
Managing a multi-channel business is hard. Often times, delivering the best omnichannel customer experience is challenging. However, a multi-channel order management platform can help you control orders that go through multiple sales channels.
Multichannel Order Management Solution (mom) is a business-to-business (B2B) application to help B2B companies and wholesale distributors sell online. Business owners can use mom for two main problems.
Orders from all channels are first consolidated into one physical inventory. Second, whenever prices change, they propagate the new pricing to all channels. Some moms can function as comprehensive B2B eCommerce management systems that go beyond these basic requirements.
5 Features of multi-channel order management platform
- E-commerce integration
A multi-channel order management system should be able to integrate seamlessly with all of your sales channels. Ecommerce integration can also simplify your order management process.
- Order fulfillment
Using a multi-channel order management system should make it possible to automate the fulfillment of multi-channel orders according to your own workflow. For example, based on the order's source channel and delivery address, it should be possible to automatically select a fulfillment strategy or warehouse.
The multi-channel order management system has powerful inventory management capabilities. You will be able to see all your inventory in one place through a centralized platform. By using multi-channel order management software with multi-location management, you can save time by sending fulfillment orders to stocking warehouses.
- Integrated POS system
A multi-channel order management system with a robust POS system that helps you coordinate inventory and order management.
- Workflow automation
The multi-channel order management platform also features workflow automation. For a seamless omnichannel customer experience, you can control process automation across all your different sales channels.
Workflow automation will be integrated into your order management software, reducing human error and speeding up order processing to ensure fast delivery and order accuracy.
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